Rob Level Net Worth (The Scary Truth)
I am estimating Rob Level Net Worth to be close to around 10 Million Dollars in 2020. Keep reading to see how he amassed his fame and fortune after losing his parents, living in abusive adolescent behavior homes, homeless shelters and living a life full of crime and struggle.
Rob Level Net Worth
You probably keep seeing Rob Level pop up everywhere from your YouTube to Instagram and now you are even seeing him in some TV shows and movies. If you live in Los Angeles you probably see his neon green Audi R8 driving around drawing your attention as soon as he is within view.
When TMZ asked him why he chose such an “attention-seeking” color he responded:
“Law 6 in the 48 laws of power states court attention at all cost. The worst fate in the world for a man who yearns fame, glory, and of course, power is to be ignored. Basically, I can’t inspire and motivate people with my music and story if no one is paying attention to me. So I have to make people pay attention. I couldn’t find a better color for that. And I don’t mind if people love it or hate it. Whether the attention is good or not doesn’t matter. People are giving me their conscious focus which is all of their energy. I take their energy, harness it, recycle and convert it into energy that I use as fuel for what I am focusing on. 99% of people give me a thumbs up or a head nod as I drive by. It makes them smile which makes me smile till my face hurts. Even when someone gives me a look of disgust I scream “Thank You!” out the window and they don’t even know why I’m thanking them. That’s why.”
This self made street hustler made his start as an undefeated battle rapper turned popular rap artist in south side Chicago. He then developed it into 3 thriving businesses.
Despite losing both parents before 7 years old and being put into homes and living in homeless shelters, he has amassed quite the following and fortune for himself.
A side from living in luxury in the biggest penthouse (2.2 Million) in one of Hollywood California’s cushiest buildings, he drives his Neon Green 2019 Audi R8 ($220,000 Brand New) and also has a Mercedes C43 AMG Convertible ($80,000 New) you can see in his early 2019 reality show appropriately titled “This Ain’t Luck”. The video below is the first episode from January 2019 but the show is said to be back in 2020 for a 2nd season.
How Much Is Rob Level Net Worth?
So what is the rapper/entrepreneur Rob Level’s net worth?
After seeing his tax filings, in 2017 he cleared over $800,000.
And being that was just his tax filings for 2017 and that I’ve watched his businesses and fan base grow almost 10 times that just in 2018, I wouldn’t doubt it if he made close to 4 million dollars in 2018 alone.
2019 seemed to be an incredible year for him so his net worth is probably climbing fast.
Where Did Rob Level Make All Of His Money?
Rob Level’s net worth clearly came from a lot of hard work and hustle. Below are the primary contributors to Rob Level’s net worth.
I would also take into account things I have been hearing he is working on but since I cannot confirm if they are true I will not add them to this article.
A Big Time Social Media Agency (Now Defunct)
It makes sense someone who has gained over 500,000 fans and 40 million views on his videos would have the ability to start a social media agency like Rob Level has.
His Instagram shines at over 300,000 followers.
Both of his YouTube channels are verified and have over 130,000 subscribers each and are growing rapidly.
After watching over 50 of his videos the last year on social media, I know that he created a social media agency that had fortune 500 clients.
That alone means he was definitely pulling in some serious dough from the social media agency. He has said in videos he was overbooked and couldn’t take on anymore clients meaning he was making so much money he was turning down money.
Tax filings on his social media agency alone were around $600,000 in 2017 and 1.2 Million in 2018.
His YouTube videos on Instagram and YouTube social media tips and tricks have garnered millions and millions of views which definitely provided his company with a large clientele.
In 2019 Rob Level announced he was shutting down the social media agency to focus on his educational platform Smart Rapper. He stated how he really didn’t like helping people who just wanted to get famous to be famous. He announced why he was shutting down his social media agency in an Instagram post with the following caption:
“ANNOUNCEMENT: I am shutting down Dark Glow. It seems like every person that comes to my social media agency with a stack of money thinks they deserve to be famous just because they have 20 grand to spend. I ask them “Why do you want more followers?” and the answer is never to help people, inspire people or do anything that would actually matter to the world. Nine out of ten people just say “I want to be famous” and that isn’t someone who actually deserves to be famous.
I feel like even helping these people makes me part of the problem with people thinking somebody else will do the work for their success. I have passion and purpose and I have built everything myself with help from no one. I worked over 30 day jobs total and sometimes 4 jobs at a time just to get my music equipment for my dream.
I taught myself how to record myself, write songs, mix and master, marketing, branding, how to shoot and edit my own music videos, read over 500 books to get here today and the list goes on and on. With this company I feel like I’m helping the kind of people I hate the most. The kind of people I spent my whole life working so hard to be nothing like.
The entire idea of having a company that helps people like this hurts my soul. I spent over 10 years of my life giving up everything and working to get here. Then these people come to me with money thinking there is a shortcut for hard work. It absolutely blows my mind seeing the way 99% of these people think. I don’t want to help these people, I want to help people who understand what work is and deserve success. For that reason, I am shutting the agency down and focusing on my music and education platform.”
His Music Career
Being that his roots are originally in music, Rob Level makes a pretty penny from his music as well. Looking at all the streams he has accumulated as Rob Level and his former rap artist name Novi Novak I would calculate he is pulling in around $6,000 to $10,000 a month as an artist. That is $120,000 a year just from music streams, merchandise, tours and more.
Affiliate Marketing
Rob has stated and shown proof (in accounts) in some of his videos that he makes nearly $50,000 a month in just affiliate marketing on top of everything else he does.
He even has an affiliate marketing course that helps people learn how to make money online as well that you can find here.
Rob Level Shark Tank
Rob Level Shark Tank released in late 2019 and is already making waves from a super smart marketing campaign. The song has already been used in numerous major network TV shows, is in upcoming movies and video games. The Rob Level net worth definitely comes increases from his music’s royalty statement checks.
Rob also hinted at how Shark Tank might be a smart way for him to get his business onto the show Shark Tank itself.
His Hip Hop Educational Platform
According to the social blade statistics for Rob Level’s Hip Hop education platform, his YouTube channel alone has been growing 10,000 to 15,000 subscribers a month organically and getting nearly 1 Million views across the videos.
His website analytics show 3,000 to 5,000 page clicks a day and his site ranks top 100,000 in the world.
That’s pretty impressive seeing as how he said he built it all himself, wrote the articles and even shot and edited all his own videos.
He has a wide array of rap courses that range from $47 to $20,000 and a monthly membership program in the community for “serious rappers”.
My guess would be he makes at least $1,000,000 a year from this platform. He also said he wasn’t making money from the site for the first 2 years it was up. Rob Level has now posted over 700 articles and over 850 videos on the YouTube channel.
To date including his courses he has released nearly 2,000 videos for his educational platform.
How Much Is Rob Level Worth?
When I asked Rob Level how much money he made in 2018 he said “I made more last year than anyone thought I would make my entire life.”
I don’t think he was bragging, I think he might have been trying to be humble about the situation. In his videos he had said numerous times that his family was surprised he wasn’t dead or in jail. He is older than his father was when he died. He said for him to even be alive or free is an accomplishment.
Quite the story for a guy who came from nothing and has inspired millions of people with his crazy life story. Seeing the moves he made in 2019 and the way he is hyping up everything for 2020, this is definitely going to be quite the year for the Rob Level brand.
Does Rob Level deserve the massive fame and fortune he has? That’s for you to decide.
Check out Rob Level’s Music On Spotify, Apple Music, Soundcloud and on every other streaming platform.
Jake H.
Guest Author, Jake H. is a freelance writer with a passion for music and movies. He is a UCLA Graduate with degrees in Communication and Business Management. He has been written for and been posted by websites such as Forbes, Men’s Health, Bank Rate, Celebrity Net Worth, Famous Births Deaths, Zimbio, Huffington Post and many more.